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HomeMy WebLinkAbout2026_05_04 Town Board Minutes p( \' $7 Town of Mamaroneck Town Board Minutes o 7 o Conference Room C, First Floor, Town Center m Monday, May 4, 2026 5:00PM FOUNDED 1661 PRESENT: Jaine Elkind Eney, Town Supervisor Jeffery L. King, Councilmember Robin Nichinsky, Councilmember Darren Moss, Councilmember Andrew Regenstreich, Councilmember ALSO PRESENT: Allison May, Town Clerk Meredith S. Robson, Town Administrator William Maker Jr., Town Attorney Tracy Yogman, Town Comptroller Robert P. Wasp, Town Engineer 5:00 PM THE TOWN BOARD WORK SESSION CALL TO ORDER The Work Session of the Town Board was called to order by Town Supervisor Elkind Eney. Moved by Councilmember King, seconded by Councilmember Nichinsky, the Work Session was opened at 5:01 p.m. Carried WORK SESSION ITEMS 1. Discussion - Logo Development The Board met with a brand consultant to discuss the process for developing a new Town logo and overall brand identity. Rather than focusing on specific designs, the discussion centered on creating a public engagement process that would allow residents to help shape the Town's visual identity. The proposed timeline included community outreach and a branding workshop in the spring, design work over the summer, presentation of several logo concepts in the fall, and a final recommendation following public feedback. See Attachment A. Board members emphasized that community engagement should drive the process, including surveying residents on whether the current logo continues to represent the Town and what elements best reflect Mamaroneck's identity. The discussion also explored ways to honor the Town's Native American heritage while recognizing concerns about the current logo. Ideas included incorporating themes such as the Town's history, waterways, fishing heritage, and other defining community characteristics into future design concepts. The consultant agreed to develop multiple options informed by historical research and public input before returning to the Board for further consideration. Town Board May 4, 2026 2. Request for Executive Session Moved by Councilmember King, seconded by Councilmember Regenstreich, the Town Board agreed to enter Executive Session to discuss the employment history of a particular person or persons. Carried Moved by Councilmember King, seconded by Councilmember Moss, the Town Board unanimously agreed to resume the Regular Meeting. Carried 3. Discussion - Award of Bid TA-26-02A - Reflectorized Pavement Markings & Striping (Years 2026 & 2027) Town Administrator Meredith Robson introduced the Engineering Department's recommendation to award Bid TA-26-02A for reflectorized pavement markings and striping services for the 2026 and 2027 contract years. The Board was informed that the bid had previously been rejected and reissued to obtain more competitive pricing. Three bids were received, and Metro Express Services Inc. was identified as the lowest responsible bidder. The Engineering Department confirmed that references were checked and found satisfactory, and that the proposed cost of $18,700 annually is within the adopted Highway budget. The Board reviewed the scope of work, including roadway striping and markings across Town properties and rights-of-way, and expressed general support for proceeding with the award. 4. Discussion - Design Proposal - Ice Rink Compressor System The Town Administrator presented a proposal from I.B. Storey Inc. for design engineering services related to the replacement of the Hommocks Park Ice Rink compressor and refrigeration system. The existing system was described as at the end of its useful life and experiencing operational inefficiencies. The proposal includes detailed engineering, load analysis confirmation, preparation of specifications, and coordination through the bid and construction phases. The Board discussed the importance of completing design work in 2026 to inform the 2027 capital budget and minimize disruption to rink operations. It was noted that the $122,900 design cost is within the approved capital funding and will support long-term system reliability, energy efficiency, and regulatory compliance. 5. Discussion - Design Consultant Proposal for Hommocks Field Improvements Town Administrator Robson introduced a consultant proposal for design development services related to improvements at the Hommocks athletic fields. Discussion focused on advancing design plans to address field conditions, drainage, usability, and long- term capital planning. The Town Board considered the importance of coordinated planning to support recreational programming and community use, as well as aligning the project with broader capital improvement strategies. The proposal was reviewed as a necessary step toward refining project scope, cost estimates, and future construction scheduling. Discussion focused on the scope of the proposed design work and whether it should proceed before a final decision is made regarding the future playing surface. Councilmember Nichinsky expressed concerns regarding elements of the prior conceptual design, including artificial turf and bleachers. Town Engineer Robert Wasp explained that the proposal advances the project from the feasibility stage through approximately 30 percent design and that these portions of the work may proceed regardless of the ultimate playing surface selected. The Board discussed coordinating the design with the broader Hommocks planning effort while preserving flexibility as project decisions evolve. 6. Discussion - Weston & Sampson Design Proposal Town Engineer Wasp reviewed with the Board a design proposal submitted by Weston & Sampson for engineering services related to Town infrastructure and Town Board May 4, 2026 capital projects. Discussion centered on the scope of services, anticipated deliverables, and how the proposal integrates with ongoing and planned capital initiatives. The Board considered the consultant's role in advancing project design, improving system performance, and supporting regulatory compliance, and discussed the importance of maintaining continuity across engineering efforts. Town Engineer Robert Wasp explained that the proposal is limited to geotechnical investigation and related engineering work necessary to inform future design decisions. Comptroller Yogman confirmed that funding is available through the existing grant. Board members discussed limiting approval to Phases A and B so that the information could be incorporated into future planning while preserving flexibility regarding final project decisions. 7. Discussion - Revisions to the 2026 Fee Schedule Town Clerk Allison May presented proposed revisions to the 2026 Fee Schedule. First, to provide clarity and consistency for all those requesting block permits, the Town Clerk proposed eliminating the Block Party Permit Fee, which had been added in November 2025. In addition, the Clerk reviewed proposed fees from the Town's Building Inspector Richard Polcari, which addressed revised or amended plans and failed or missed inspections. These fees and adjustments reflect comparable rates in neighboring municipalities, as presented in the packet. 8. Discussion - Town of Mamaroneck Animal Welfare Donation Fund Town Clerk May reviewed a proposal to establish a Town Animal Welfare Donation Fund in accordance with recent amendments to New York State Agriculture and Markets Law. The fund would allow residents to make voluntary contributions at the time of dog licensing, with proceeds directed to the Town's contracted animal shelter provider. Discussion emphasized administrative handling of funds, annual remittance procedures, and the ability to update the designated recipient if service providers change in the future. 9. Discussion - Consideration to Reschedule a Public Hearing - Garbage District #1 Incinerator Demolition (H8610) The Town Attorney explained the need to reschedule the previously set public hearing for the incinerator demolition project due to statutory notice requirements. The original date did not allow sufficient lead time for proper notice. The Board discussed resetting the hearing to a later date to ensure compliance, noting that the adjustment is procedural in nature and does not affect the substance or timeline of the project. 10. Discussion - Proposed Local Law "Setback Requirements for Air-Conditioning Systems" The Board reviewed a proposed local law establishing setback requirements for air- conditioning systems. Discussion focused on addressing neighborhood impacts such as noise, proximity to property lines, and consistency with zoning regulations. The Board considered the need to balance homeowner flexibility with community character and quality-of-life concerns. 11. Discussion - Planning Board Request - Sec. 240-92.A of the Town Zoning Ordinance The Board considered a request from the Planning Board regarding Section 240-92.A of the Town Zoning Ordinance. Discussion focused on the timing requirements for Planning Board review. Councilmember Moss explained that the current 45-day review period begins when the Town Attorney issues a memorandum rather than when the matter reaches the Planning Board, and the Board discussed whether modifying that timeline would improve the review process without creating unnecessary delays. Town Board May 4, 2026 12. Discussion - Temporary Sign Authorization — Ferndale Wine and Liquors The Town Administrator presented a request for temporary sign authorization for Ferndale Wine and Liquors. The Board discussed the proposed signage, duration, and compliance with Town regulations governing temporary signage. Consideration was given to visibility, safety, and consistency with prior approvals. The Board of Architectural Review has reviewed and approved of the actual sign, but they need a temporary sign. 13. Discussion - MUFSD Resolutions in Support of NYSDOT Engineering Review of Boston Post Rd. The Board reviewed resolutions from the Mamaroneck Union Free School District supporting a New York State Department of Transportation (NYSDOT) engineering review of Boston Post Road. Discussion emphasized traffic safety concerns, coordination with NYSDOT, and the importance of intergovernmental collaboration in addressing roadway conditions impacting schools and the broader community. 14. DEFERRED TO 5/18: Discussion - Administration Response to Budget Committee Recommendations 15. Discussion - 2026 Capital Budget Amendments The Town Administrator and Town Comptroller reviewed several capital projects with the Town Board, including the athletic fields, Hommocks Pool, ice rink refrigeration system, roundabout funding, and a capital budget amendment. Discussion focused on preserving available grant funding, refining project scope, and authorizing only preliminary engineering and site investigation work while deferring final design decisions until additional information and public input become available. 16. DEFERRED TO 5/18: Discussion - Goals & Priorities 17. Request for Executive Session Moved by Councilmember King, seconded by Councilmember Moss, the Town Board agreed to enter Executive Session to discuss the current litigation with the Village of Larchmont, and the employment history of a particular person or persons. Carried Moved by Councilmember Moss, seconded by Councilmember Nichinsky, the Town Board unanimously agreed to resume the Regular Meeting. Carried 18. Updates The Board discussed interviewing Recreation candidates. Supervisor Elkind Eney introduced the reappointment of Linnet Tse to the Larchmont Library Board of Trustees. 8:00 PM TOWN BOARD REGULAR MEETING The Town Board meeting convened in the Courtroom located on the second floor of the Town Center. The public was also able to view the meeting on their cable set-top boxes — Optimum 75/76/77 or Verizon Fios 34/35/36 -- or online at LMCMedia.org. CALL TO ORDER The Regular Meeting of the Town Board was called to order by Town Supervisor Elkind Eney at 8:17 p.m. The Town Supervisor noted that the Town Board met for a Work Session beginning at 5:00 p.m. this evening, which was open to the public. Town Board May 4, 2026 SUPERVISOR'S REPORT It has been an incredibly busy two weeks. On April 23, I attended an event at the American Legion Hall in Flint Park in support of the Community Counseling Center. Dr. Mark Levy, the Executive Director, described the services and programs that the Center provides, and then Dr. Sampson, Superintendent of the Schools, described how critical the Center is to the school district. I wish everybody could have been there because it was really informative about the kind of vital service that we have in this community. On April 24, I attended the Arbor Day ceremony with Darren. It was the 34th year that the Town has been honored with Tree City USA status, and we planted a sugar maple tree. The tree planting was dedicated to our newly retired Town Arborist, Jimmy Gynie, who worked for the Town for 28 years. My favorite event of the weekend was attending the Icebreaker Tournament at the Hommocks Park Ice Rink. This was over a four-day weekend. Thirteen teams, representing about 189 players, competed in 25 games over four days. These are just some fun statistics: there were 1 ,244 minutes of play and 110 goals scored. That was only the A and B Divisions—the board got wiped out, so we don't have the total for the C Division goals. And then, of course, there was all of the food that was consumed: 24 feet of wedges, 30 pizzas, 600 hot dogs, and 1 ,100 wings. It's always a great weekend. Many generations come to the rink. There are grandparents, newborn babies, friends—people come back to the rink for this event every year, and some of them don't even live here anymore. It's just a really nice event. I want to thank Dan Demaci. He makes it all happen. He literally works all year on this event and spends an incredible amount of time and effort. During the tournament, he's there every day from dawn until late at night, and after it's over, he even helps clean everything up himself. So thank you, Dan. All of the proceeds from the tournament benefit the Hommocks Park Ice Rink Trust Fund, so that's another nice aspect of the event. On April 30, Andrew, Alli, and Laura DeMuro from the Town Clerk's Office attended the Larchmont Friends of the Family Gala. Jennifer Gonzalez, also from the Town Clerk's Office, was the featured speaker. She shared her family's experience with Larchmont Friends of the Family following her daughter's brain aneurysm. I have to say, she related her story with such calmness, poise, and eloquence while describing what happened to her family. I honestly don't think I could have done it. I was really impressed by her. Larchmont Friends of the Family has been helping this community for 25 years, and it's one of those unique organizations that we're really fortunate to have. Then, on May 2, I attended the famous Compost Giveaway at Maxwell Avenue. That's an annual event, and I want to thank the Sanitation Department. Many of their employees were there helping shovel compost into residents' containers, along with the Sustainability Collaborative, which organizes the event each year. If you missed it, we had so much compost this year that we're going to have another Compost Giveaway on May 16 from 8:00 a.m. to 1:00 p.m. You don't have to bring a shovel, but you do have to bring a bucket, and they'll help load it into your car. That afternoon, I attended the Larchmont Gardens Civic Association Kentucky Derby, which has to be one of the most adorable events anywhere. Little kids and big kids get rubber ducks, write their names on them, and then they dump all the ducks into the brook. At the other end, there are volunteers in hip waders catching the ducks, and hopefully your duck wins. Hundreds of people attend. It's really incredible and just so much fun. That evening, I attended the 164th Commissioning of the Larchmont Yacht Club. It's a long- standing tradition marking the beginning of the boating season, with lots of ceremony and pageantry—cannons, bugles, and traditions that feel like something from another era. It's a wonderful event. Yesterday, I attended the Complete Communities Conference in Mamaroneck, where Andrew was one of the speakers. He did an incredible job representing the Town. He was articulate and insightful, and I'll let Andrew talk more about the conference because he was there for the entire event. Town Board May 4, 2026 Just a few upcoming events: Memorial Day is coming up. On Thursday, May 21, at 7:00 p.m., the Town of Mamaroneck and Village of Larchmont Memorial Day Parade will begin on Palmer Avenue near Chatsworth Avenue, proceed along Larchmont Avenue, and conclude at Larchmont Village Hall. On Sunday, May 24, at 11:00 a.m., American Legion Post 90 in the Village of Mamaroneck will host its Memorial Day ceremony in front of the Post at 189 Prospect Avenue. On Memorial Day, Monday, May 25, all Town offices, the Senior Center, and the Maxwell Avenue Recycling Center will be closed. There will be no sanitation collection. Also on Memorial Day, VFW Post 1156 will host its annual ceremony at 9:00 a.m. at Tompkins Park, near the intersection of Boston Post Road and Tompkins Avenue. That's all I have. RESIDENT COMMENTS Supervisor Elkind Eney asked if anyone in the audience wished to address the Town Board and there was no one. BOARD OF FIRE COMMISSIONERS 1. Call to Order Commissioner Elkind Eney called the Meeting to order, then on motion of Commissioner King, and seconded by Commissioner Moss, the Board of Fire Commissioners was unanimously declared open. Present were the following Members of the Fire Commission: Commissioner: Jaine Elkind Eney Commissioner: Jeffery L. King Commissioner: Robin Nichinsky Commissioner: Darren Moss Commissioner: Andrew Regenstreich Carried 2. Fire Claims Moved by Commissioner King, seconded by Commissioner Moss, it was RESOLVED that the Board of Fire Commissioners hereby approves the attached list of fire claims in the amount of$25,628.49, as submitted by Chief Alex Rapp. Carried 3. Other Fire Department Business There being no further Fire Department business to come before the Fire Commission, on motion of Commissioner King, seconded by Commissioner Nichinsky, the Fire Commission unanimously adjourned and the Town Board reconvened. Carried AFFAIRS OF THE TOWN OF MAMARONECK 1. Consideration to Award Bid TA-26-02A - Reflectorized Pavement Markings & Striping (Years 2026 & 2027) Moved by Councilmember King, seconded by Councilmember Nichinsky, it was Town Board May 4, 2026 RESOLVED that the Town Board hereby awards the contract for TA-26-02A Reflectorized Pavement Markings & Striping (Years 2026 & 2027) to Metro Express Services Inc. in the amount not to exceed$18,700.00 for both the 2026 and 2027 contract years and hereby authorizes the Town Administrator to execute the agreement and any related documents necessary to carry out its implementation. Carried 2. Consideration - Design Proposal - Ice Rink Compressor System Moved by Councilmember Moss, seconded by Councilmember King, it was RESOLVED that the Town Board hereby approves the proposal submitted by lB Storey Inc. for design engineering services for the Hommocks Park Ice Rink Compressor and refrigeration system in an amount not to exceed$122,900.00 and hereby authorizes the Town Administrator to execute the agreement and any related documents necessary to carry out its implementation. Carried 3. DEFERRED: Consideration - Design Consultant Proposals for Hommocks Field Improvements 4. Consideration - Weston & Sampson Design Proposal Moved by Councilmember Nichinsky, seconded by Councilmember King, it was RESOLVED that the Town Board hereby approves phases A and B from the submitted proposal from Weston & Sampson Architects for planning and design consulting services, as presented, and hereby authorizes the Town Administrator to execute the proposal and any related documents necessary to carry out its implementation. Carried 5. Consideration - Revisions to the 2026 Fee Schedule Moved by Councilmember Nichinsky, seconded by Councilmember King, it was RESOLVED that the Town Board hereby approves the May 4, 2026, update to the A250 Fee Schedule, as presented. Carried 6. Consideration - Town of Mamaroneck Animal Welfare Donation Fund New York State recently amended the Agriculture and Markets Law to require Towns to collect voluntary animal welfare donations at the time of dog licensing—this proposal resolution for the Town Board's consideration will establish a Town fund to receive and remit those contributions to our contracted shelter provider, the New Rochelle Humane Society. Moved by Councilmember Regenstreich, seconded by Councilmember Nichinsky BE IT RESOLVED, that pursuant to New York State Agriculture and Markets Law §109, the Town Board hereby establishes a Town of Mamaroneck Animal Welfare Donation Fund and designates the New Rochelle Humane Society as the current beneficiary, with all donations to be accumulated and remitted in a single annual payment; BE IT FURTHER RESOLVED, that this resolution shall take effect retroactively to April 15, 2026. Carried Town Board May 4, 2026 7. Consideration to Reschedule a Public Hearing - Garbage District #1 Incinerator Demolition (H8610) Moved by Councilmember King, seconded by Councilmember Nichinsky, it was RESOLVED that the Town Board hereby sets a public hearing for the Garbage District#1 Incinerator Demolition bond for May 20, 2026. Carried 8. Consideration to set a Public Hearing - Proposed Local Law "Setback Requirements for Air-Conditioning Systems" Moved by Councilmember Moss, seconded by Councilmember King, it was RESOLVED that the Town Board hereby sets a public hearing for "Setback Requirements for Air-Conditioning Systems" for the May 20, 2026, Town Board meeting. Carried 9. Consideration - Temporary Sign Authorization — Ferndale Wine and Liquors Moved by Councilmember King, seconded by Councilmember Moss, it was RESOLVED, that the Town Board approves the temporary sign request submitted by the owner of Ferndale Wine and Liquors, as long as it possesses no particular risk to the public in the opinion of the Building Inspector and directs the Town Attorney to prepare a draft amendment to the Town code to reassign authority approval of temporary sign permits to the Building Department. Carried 10. Consideration - MUFSD Resolutions in Support of NYSDOT Engineering Review of Boston Post Rd. Moved by Councilmember Nichinsky, seconded by Councilmember King, it was RESOLVED, that the Town Board of the Town of Mamaroneck hereby respectfully requests that NYSDOT Region 8 conduct an engineering and traffic investigation of the Boston Post Road/U.S. Route 1 corridor in the area of Mamaroneck High School, Central School, and the Hommocks/Weaver crossing environment to evaluate: 1 . whether the posted speed limit should be reduced to 25 miles per hour on all or part of the corridor; 2. whether existing or potential school-speed-zone treatments should be coordinated, modified, or extended consistent with applicable law and guidance; and 3. whether related near-term safety improvements should be considered, including signal-timing review, visibility improvements, crosswalk enhancements, warning signage, or other corridor-level pedestrian safety measures; and BE IT FURTHER RESOLVED, that copies of this resolution and the supporting packet shall be transmitted to NYSDOT Region 8, the appropriate local legislative representatives, the Town Administrator, and the Mamaroneck Union Free School District. Carried Town Board May 4, 2026 11. Consideration - 2026 Capital Budget Amendments Moved by Councilmember King, seconded by Councilmember Moss, it was RESOLVED that the Town Board hereby authorizes the Comptroller to make the necessary budget amendments, as presented. Carried 12. ADDED: Consideration of Reappointment to the Larchmont Library Board of Trustees Moved by Councilmember Regenstreich, seconded by Councilmember King, it was RESOLVED to reappoint Linnet Tse as a member of the Larchmont Library Board said term to expire on May 31, 2031. Carried REPORTS OF THE COUNCIL Councilmember King • Attended the Town's compost giveaway event and thanked the Sanitation Department for its assistance. Encouraged residents to take advantage of the additional Compost Giveaway scheduled for May 16. • Extended Mother's Day wishes and expressed support for the New York Knicks. Councilmember Nichinsky • Attended the Complete Communities Conference and found the presentations informative, particularly the discussion of diverse approaches to creating attainable housing beyond large apartment developments. Encouraged exploring similar strategies locally. • Extended Mother's Day wishes to all mothers. Councilmember Moss • Shared that family commitments prevented him from attending the compost giveaway and the Complete Communities Conference but looks forward to participating in the next compost event. • Wished everyone an enjoyable Mother's Day weekend. Councilmember Regenstreich • Attended the Complete Communities Conference, where he participated in a panel discussion on attainable housing and community engagement. Highlighted planning tools such as adaptive reuse, infill development, mixed-use zoning, transit-oriented development, and public-private partnerships. • Noted that successful housing initiatives depend upon meaningful community engagement and emphasized that the Complete Communities Conference focused on fostering dialogue rather than prescribing specific outcomes. TOWN CLERK'S REPORT Town Clerk May thanked the Westchester County Department of Environmental Facilities for hosting CompostED's compost giveaway in Lot A. Clerk May noted that all available registration time slots were filled, demonstrating strong community participation. TOWN ADMINISTRATOR'S REPORT Town Administrator Robson recognized Public Service Recognition Week (May 3-9), expressing appreciation for the Town's employees and their dedication to serving the community. She commended staff across all departments for their professionalism, expertise, and commitment to delivering high-quality public service, noting that their efforts have a meaningful impact on residents, businesses, and visitors alike. Town Board May 4, 2026 ADJOURNMENT On motion of Councilmember King, seconded by Councilmember Regenstreich, the meeting was unanimously adjourned at 8:59 p.m. Carried NEXT REGULARLY SCHEDULED MEETING - May 20, 2026 Respectfully submitted by Allison May, Town Clerk Town Board May 4, 2026 Attachment A TOWN OF MA MARO NECK BRANDING O ` 90 z w• ` tri FOUNDED 1661 • i 1 NEXUSCREATIVE.DESIGN 01 TIMELINE 02 PUBLIC ENGAGEMENT 03 BRANDING WORKSHOP NEXUSCREATIVE.DESIGN Town Board May 4, 2026 Attachment A (Cont'd) 01 TIMELINE APRIL 101 JUNE JULY AUG SEPT OCT PROJECT ROLLOUT • ,I "c ADVERTISEMENT 05.90 COMMUNITY WORKSHOP l OB.30 SURVEY DIGITAL SURVEY ommmummem CLOSESmit DESIGN TOWN BOARD MEETING ininimmi VOTING ROLLOUT immum FINAL DECISION -Is: •OPTIONAL MEETINOS:JUNE 5(SECOND CHOICE)JUNE 13.JUNE 20(NOT IDEAL BUT FOR DISCUSSION IF NEEDED) NEXUSCREATIVE.DESIGN , .,:_ INITIA - -- T . . . • .,,, CURRENT REBRANDS Town Board May 4, 2026 Attachment A (Cont'd) RECENT BRANDING NEARBY JD CHESTER -� Jay\ R V,,` Uiroeb Wtl�w PORT CHESTER -^ s 3a., DOWNTOWN port .. +CHESTER PORTrC ES3R Chester ie a., pUGy O � Cti G 1 1 . ,, ---: 3 1 • N. � i,z rU- LATTSBURGhI • :t. ; < •''� * 7• c �, �PLAiTSBURGI4 4°-rff c;ryot WESTC-RESTER y f's. PEEKSKILL n Westchester COUNTY F,, ,� govaorn WC j= e^: ^, NEW YORK a) WCNY �,_. NY 0 2 PUBLIC ENGAGEMENT --- IN THE SPIRIT OF MAMARONECK BOTH FROM THE PAST AND THE PRESENT, WE ARE CONTINUING THE THEME OF GATHERING AND WORKING TOGETHER IN ORDER TO ROLL OUT BRAND TO COMMUNICATE THE SIGNIFICANCE OF OUR FUTURE . MISSION NE%USCREATNE.DESIGN Town Board May 4, 2026 Attachment A (Cont'd) A VISIBLE ONGOING CONVERSATION MAMARONECK HAS ALWAYS BEEN A PLACE WHERE PEOPLE COME TOGETHER. THIS EFFORT BUILDS ON THAT, TAKING A CLOSER LOOK AT BOTH ITS HISTORY AND HOW IT IS EXPERIENCED TODAY, TO INFORM HOW THE TOWN IS REPRESENTED MOVING FORWARD. t Orh"EGK iN6S \ �tie Mpa°t°E'0. �„x�s."1";°pea \\ .M+�w M"'bae"" m•'° MAY 3 0 "' '.+"'.•. \{ 11.0 ,0,...0 WORKSHOP ^'!v��� � �. IN ��♦t \ .0"",..i. \ iit,s4N,--, e .. ..... plik .. , - . ,A,.....--0 -- \ t. ,. MAY I PROMOTION: WEBSITE, JUNE 2 — 4TH: EMAIL RECAP JUNE I SURVEY: ADVERTISE AND REGISTRATION, FLYERS, EMAILS. OF EVENT WITH SURVEY PROMOTE SURVEY. WHAT DEFINES MAMARONECK A TOWN-WIDE LOC _:I "', Ph S1-1 The Town of Mamaroneck is beginning a public process to better understand how people experience living here,and how that can be reflected in a recognizable Identity for the Town. COMMUNITY WORKSHOP I ALL AGES MAY 30 I TIME I TOWN HALL ''ION ENCOURAGED Drop-in workshop with interactive activities, refreshments,and creative takeaways. 17 I7 El , TOWNOFMAMARONECKNY.GOV Town Board May 4, 2026 Attachment A (Cont'd) WHAT DEFINES MAMARONECK A TOWN-WIDE LOGO DEf kf ;H The Town of Mamaroneck is beginning a public process to better understand how people experience living here,and how that can be reflected in a recognizable identity for the Town. COMMUNITY WORKSHOP I ALL AGES MAY 30 I TIME I TOWN HALL • r ON ENCOURAGED D - shop with interactive activities, refreshments,and creative takeaways. se pis-- m ,' TOWNOFMAMARONECKNY.GOV BRANDIN 1N Q R KSHOP j Town Board May 4, 2026 Attachment A (Cont'd) DROP- IN WORKSHOP • ALL AGES • COMMUNITY PIECE: TREE, ROCKS • BRANDING JOURNEY SHEET 0 BOARDS ON FABRIC OF MAMARONECK 3 BOARDS ON THE FUTURE 3 STICKER SHEET a COLOR • • INFORMATION ON PROCESS FOR REBRAND GIVEAWAY: I VOTED STYLE STICKERS Sr .d ,,,- fl 0 �L • - Lae ••?# . i .� � ` , _ a' lei * • ONE WORD CAN HELP U5 GROW. 1• �. r...,..,., +I'e HISTORIC FABRIC OF MAMARONECK _ _ _ _ __ 1.PRI-1I61 NAME & MEETING 4•I/TNC. V -�OF WATERSINDUSTRY & The name Mamaroneck is WORKING WATERFRONT z widely linked to a Siwonoy Mills,manufacturing, 1pe term oscociated with the •• tt ` • waterfront industry helped • meeting of waters,reflecting snaps the commercial the river.harbor,and character of the village shoreline that defined 1. Mamaroneck area and contributed to the area - local growth. t ,� 2.1661 ,. �. a t StFFLEMLNI I.RAIL ERA .S oh _� TRAIN STATION& �.,''r !'� { m 165t.th•area trot - REGIONAL ACCESS MAMARONECK .)g became Mamaroneck 11111! /-,G, Tne railroad Connected ,, _ entered the colonial record. If t,tl.a RONECK 1,,,_ Its location along the water I - Mamaroneck to the wider shaped early patterns of • region,rc,mobility,ing settlement and exchange. ,/' commerce, and g H:t/r'h 0/,' T,�i the evolution of the community. 3.18TH-1ITH C. RIVER CULTURE, �_ -N.... V 11101ii& r HARBOR& TRADE 411, VILLAGES & LAYERED IDENTITY Fishing,farming,and waterfront larchfnont Incorporated In isty activity supported deify life, i t I 1891,followed bythe Village while the harbor and river I h" r of Mamaroneck In iaeh, _ � helped Mamaroneck grow as 'tIr r a place of movement. Cleating the layered commerce,and cortneotlam municipal identity that continues today. Town Board May 4, 2026 Attachment A (Cont'd) • SYMBOL + HISTORY BOARDS • NATURE WHAT DEFINES • INDUSTRY/TRADE MAMARONECK • FOOD CULTURE • COMMUNITY BRAND JOURNEY SHEET HOW TO rAlT10RATB to ' 401. vie4 ;z I /�� .r►MC.p II LANDMARKS TIER Ea Al RPR0�IQ EMI 1 \ ysa,AMsan rwnswwar pwF it II ) JAPANESf CHERRY TREE 'THE FRIENDLY VILLAGE' GREAT BLUE HERON MAMARONECK TRAIN STATION I , `, y ��j 11 l ) ". --\ '7 MY LO.O SHOULD MIAMI MAMARONECK RIVER HARBOR/BOATS MAMARONECK AVENUE PARKS B OPEN SPACE 'I • 41111/ 0 Mm 41) R WBEBB 'PT tT FOOD CULTURE COMMUNITY LIFE SCHOOLS A COMMUNITY SURVEY QUESTIONS • WHAT WORDS OR FEELINGS BEST DESCRIBE THE TOWN OF MAMARONECK TODAY? • WHAT SHOULD THE TOWN'S IDENTITY COMMUNICATE IN THE FUTURE? n • WHICH THEMES FEEL MOST IMPORTANT TO INCLUDE IN THE TOWN'S REFRESHED IDENTITY? SELECT UP TO 2. c CONNECTION BETWEEN COMMUNITIES RELATIONSHIP TO THE SOUND, HARBOR, AND WATERWAYS NEIGHBORHOOD CHARACTER AND QUALITY OF LIFE HISTORY AND TRADITION • PARKS, NATURE, AND OPEN SPACE • LOCAL CULTURE, FOOD, AND EVERYDAY LIFE o LOOKING AHEAD AND PLANNING FOR THE FUTURE • WHICH COLOR DIRECTION FEELS MOST LIKE MAMARONECK? SELECT 1. Ip c COASTAL BLUES AND SOFT NEUTRALS • GREENS INSPIRED BY PARKS, TREES, AND OPEN SPACE c' WARM• BRIGHT CIVICICO ORSC STHAT FEEL BOLD AND, SUCH AS CREAM, OREC LD, AND BRICK c. A BALANCED MIX OF COASTAL, NATURAL, AND HISTORIC COLO • ADDITIONAL THOUGHTS?